Tuesday, April 5

Monday, April 4

Magazine Readers'Expectations

"Readers expect much more from publishers on tablets than two-dimensional content. They expect digital narratives; along with content they can read, watch, touch and share. It means we need to learn to design for eyes and for fingers simultaneously. It means we must change workflows in our newsrooms. It means we must rethink subscription and advertising models. It means we must innovate as never before."


Juan Senor and John Wilpers, editors of 2nd Innovations in Magazines 2011 World Report
(Source: FIPP)

38 years ago: first mobile phone call

According to a lot of posts I've read, the history of cellphones all started back on April 3rd, 1973 when Martin Cooper made the first ever phone call while walking in the streets of New York. As pointed out in this article, there weren't cordless phones at that time. 


Martin Cooper is a man with a great sense of humour: one of his first calls was to his rival at AT&T Bell Labs (Cooper was working for Motorola).
"The battery lifetime was 20 minutes, but that wasn't really a big problem because you couldn't hold that phone up for that long". 
No kidding. At that time, mobile meant you had to carry around a 2 kg 'bricklike' handset. People would have to wait for another 10 years before even thinking of getting one. Oh yes, and the price was some $ 3,995 in 1983 dollars. Let's enjoy together how Motorola promoted their products at the time with this 80s cellphone commercial:


Spotted on Mashable - 10 Hilarious Vintage Cellphone Commercials by Amy-Mae Elliott

Sunday, April 3

Happy 1st Birthday iPad!

Love the comment of the Qwiki editorial team about the 1st birthday of the iPad and the release of the iPad2:
The iPad turns 1 year old today and already an iPad 2 has been released. Only Steve Jobs can get hoards of consumers to spend hundreds dollars more on a second iPad by simply stating: guys - it's thinner.
Definitely, there is some truth to it. What about me? I received one (the iPad 1) as a birthday present. And no, I'm not planning to get the thinner version. I'm very happy with mine. It's thin enough to take notes at seminars and to do a lot of other stuff like playing with Angry Birds in my couch :-)

View IPad and over 3,000,000 other topics on Qwiki.